The headlines of the Blick campaign: what the video shows
The following sections were verified against the individual frames of the video. This is a description of the images, not a reproduction of the article texts.
- 0:00 Opening
- 0:06 Front page of Blick of Wednesday, 24 December 2014, with the headline «Hat er sie geschändet?» («Did he defile her?»), the names and pictures of the two persons concerned. The face of the second person concerned is blacked out in the video.
- 0:19 Inside pages and further editions from December 2014 to December 2015, with article text, caricatures, speech bubbles and quotations. Recurring subjects are the visit to the Zug cantonal hospital, the taking of blood and urine on 21 December 2014 at 18:50, the suspicion of knock-out drops and the DNA finding. Datable editions include 22 and 30 January 2015 and 23 December 2015.
- 2:58 Front page of Blick of Tuesday, 25 August 2020. Under the title «Entschuldigung, Jolanda Spiess-Hegglin» («Apology, Jolanda Spiess-Hegglin»), Ringier CEO Marc Walder apologises for the coverage. The video ends with a close-up of this text.
The Blick campaign in context: knock-out drops and chemical submission
On the morning after the Zug Landammann celebration of December 2014, the newly elected cantonal parliamentarian Jolanda Spiess woke with an unexplained memory gap and abdominal pain. On the morning of 21 December 2014 she went to the Zug cantonal hospital. At 18:50 blood and urine were taken. At the hospital, the DNA of two men was found in her intimate area.
Knock-out drops could neither be proven nor excluded. The blood sample was taken only about twenty hours after the event, when substances such as GHB would long since have been metabolised. That is the normal case with chemical submission: the detection window is narrow, and anyone who gives a sample later has no finding left to rely on.
All criminal investigations against Jolanda Spiess were discontinued. She has never accused anyone and assumes that both parties became victims. The case was never clarified.
What followed was not clarification but a media campaign: 167 items at Ringier/Blick alone. The video shows by what means this was done. The Cantonal Court of Zug found severe infringements of personality rights in 2019, the High Court of Zug confirmed this in 2020, and on 25 August 2020 the Ringier CEO apologised on the front page. In 2025, for the first time in Swiss legal history, Ringier was ordered to surrender profits under Art. 28a para. 3 of the Swiss Civil Code; the High Court of Zug confirmed the ruling on 19 June 2026 and it is not yet legally final.